Mission Lifestyle for Environment (LiFE)

What is Mission LiFE ?

1.Mission Lifestyle for Environment (LiFE)

2.Launched by Hon’ble Prime Minister at Gujarat on 20th October, 2022

3.Piloted by NITI Aayog

4.Implemented by the MoEF&CC

5.Aim:

•Mobilization of citizens to take individual and collective action for protecting and preserving the environment in the period 2022 to 2027

•Within India, at least 80% of all villages and urban local bodies are aimed to become environment-friendly by 2028

6. There are 75 individual LiFE actions across 7 categories identified under this Mission

How Panchayati Raj is concerned with this Mission ?

Actionable point:

Designate a village as a ‘LiFE village’

A village is deemed a LiFE Village when:

1.Its Gram Panchayat has passed resolution to make the village a LiFE Village

2.At least 75 per cent of households in the village practice at least 10 LiFE actions;

3.All public institutions in the village practice and promote at least 10 LiFE actions; and

4.All public places in the village are free of any littered waste

How a Gram Panchayat can be recognized as LiFE GP ?

1.GP must pass resolution to make itself a LiFE GP

2.At least 75 per cent of households in the GP practice at least 10 LiFE actions (out of 35 in first phase)

3.All public institutions in the GP practice and promote at least 10 LiFE actions (out of 35 in first phase)

4.All public places in the village are free of any littered waste

5.GP has created awareness on Mission LiFE(including of its logo)

What Gram Panchayats need to do ?

•Fill the updated data/information on:

üMission LiFE tab of Awards portal

üInformation on awareness creation activity for Mission LiFE in revamped GPDP portal (which will be auto captured by Mission LiFE tab on awards portal through revamped GPDP portal) –

(One activity on awareness generation by GPs on Mission LiFE will be included under revamped GPDP portal. The data on this will be automatically captured on Mission LiFE tab under Awards portal)

•To be done within a specified timeline/periodically (tentative)

üPortal may open for this by January, 2023

üFirst time information to be filled by GPs by 31st March, 2023

üSubsequently, data to be updated regularly by GPs, on weekly/monthly basis

•

•User credentials for the same will be shared by NIC team for this purpose

•Orientation of states/UTs will be conducted by MoPR

Mission LiFE :

Media strategy for states/UTs

1.Sharing the Mission LiFE document with all Panchayati Raj Institutions (may be translated in local languages).

2.Sensitization workshops/seminars for PRIs

3.Integrating a session/discussion on Mission LiFE agenda in ongoing/upcoming training sessions for PRIs.

4.Posting of messages/ creatives on Social Media platforms

5.Partnering with line departments/media/academic institutions/organizations for publicity of Mission LiFE

6.Publicity of Logo of Mission LiFE through print / social media among PRIs/masses.

7.Include special agenda on Mission LiFE in the upcoming scheduled Gram Sabhas/Special Gram Sabhas