Agri Technology & Innovation
Yamaha Motor Launches Yamaha Agriculture, Inc. (February 27, 2025)
Yamaha Motor Co. has launched Yamaha Agriculture, Inc., a new division dedicated to automation and digital crop management solutions. The company aims to integrate robotics, artificial intelligence, and data analytics to enhance farming efficiency and sustainability. This move aligns with Yamaha's long-term vision of providing autonomous equipment and AI-driven solutions for precision agriculture.
Source: AgroSpectrum
Tata Tea Premium Expands Wellness Portfolio with Tata Tea Premium Care (February 24, 2025)
Tata Consumer Products has launched Tata Tea Premium Care, a new wellness tea blend that includes Tulsi, Ginger, Brahmi, Elaichi, and Mulethi. This innovation is designed to offer a flavorful tea experience with added health benefits, reinforcing Tata's presence in the premium wellness beverage market.
Source: Indian Retailer
BASF Pre-launches Votivo Prime Bionematicide at EnBio 2025 (February 28, 2025)
BASF introduced Votivo Prime, a biological nematicide targeting soybean, wheat, and barley crops, at EnBio 2025 in Argentina. The product contains Bacillus firmus and is expected to officially launch by mid-2026 to combat major nematode pests affecting agricultural productivity.
Source: AgNews
Marico Launches Saffola Cuppa Oats – A Healthy & Tasty Snack Option (February 26, 2025)
Marico Ltd. has introduced Saffola Cuppa Oats, a ready-to-eat nutritious snack available in Magic Masala and Spicy Mexicana flavors. The product, rich in fiber and protein, contains no artificial additives and is designed for health-conscious consumers looking for a quick, convenient snack.
Source: FnBnews
Agri Business Updates
PI Industries & C-CAMP Partner for Biocontrol Tech Innovation (February 24, 2025)
PI Industries has signed a strategic partnership with C-CAMP to develop AphidControl and XanthoControl, two biocontrol technologies aimed at sustainable pest and disease management in Indian agriculture.
Source: AgroSpectrum
HyFun Foods & UK’s HarvestEye Collaborate on AI-based Potato Farming (February 25, 2025)
HyFun Foods has teamed up with UK-based HarvestEye to introduce AI-powered tools for optimizing potato farming in India. This partnership aims to enhance productivity, profitability, and crop quality using precision agriculture technologies.
Source: The Hindu Businessline
Syngenta Expands Agricultural Biologicals Research (February 26, 2025)
Syngenta has acquired Novartis' natural compounds and genetic strains repository, strengthening its research capabilities in biologicals and agricultural sciences. This acquisition will help Syngenta develop advanced biocontrol solutions for sustainable farming.
Source: Krishak Jagat
UPL Holdings Brazil Invests $53.85 Million in Sinova (February 27, 2025)
UPL Holdings Brazil, a subsidiary of UPL Ltd, has made an additional investment of $53.85 million in Sinova, a key agricultural player in Brazil. The funds will support Sinova’s working capital and strengthen UPL’s market presence in Brazil’s Cerrado region.
Source: Indian Chemical News

Mahakumbh Impacts Pepper Demand in North India (February 28, 2025)
The ongoing Maha Kumbh Mela has led to reduced pepper demand in North India, as religious festivities shift consumer focus. Price fluctuations are expected to stabilize post-festival when demand revives.
Source: The Hindu Businessline
Agriculture is Driving India’s Growth Towards ‘Viksit Bharat’ – PHDCCI (February 25, 2025)
The PHD Chamber of Commerce and Industry (PHDCCI) emphasized agriculture’s role in India's economic trajectory towards a developed nation. The sector’s strong export growth and policy-driven expansion are critical to India's vision for 2047.
Source: FnBnews

Kisan Credit Card (KCC) Loan Disbursement Crosses Rs 10 Lakh Crore (February 29, 2025)
The total loan disbursement under the Kisan Credit Card (KCC) scheme has crossed Rs 10 lakh crore, benefiting 7.72 crore farmers. In the Union Budget 2025-26, the government raised the KCC loan limit from Rs 3 lakh to Rs 5 lakh to enhance financial support for farmers.
Source: Krishi Jagran
SOPA Urges Government to Delay Soybean Sales Until July 15 (March 1, 2025)
The Soybean Processors Association of India (SOPA) has requested the government to postpone open-market sales of soybean procured under the Price Support Scheme (PSS) until after July 15, 2025. The move aims to prevent a sharp price drop, which could discourage farmers from sowing soybeans in the upcoming season.
Source: The Economic Times
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